Someone Already Built My Idea: Should I Quit?
A competitor already does your idea? That's not a verdict. The 4 market configurations, a 6-point competitor check, and the decision to make for each one.
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Business Plans, financial forecasts, Pitch Decks and fundraising: practical guides to build an application that convinces investors and banks.
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Showing 1–9 of 29 articles
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When to Pivot Your Startup: 6 Measurable Signals
Pivot or persevere? The 6 measurable signals with their thresholds, the 2-out-of-6 rule, the 10 pivot types and a realistic timeline to decide.
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Tarpit Startup Ideas: 10 Traps and How to Spot Them
Your idea seems obvious and nobody has built it? That's usually a warning. The 10 most common tarpit ideas, the signals that expose them, and a 48-hour test.
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Business Feasibility Study: A Practical Method
Feasibility study or market research? The difference made clear, the four dimensions to check, and a scored grid to know if your project is actually doable.
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From Idea to Business Plan: 6 Steps and Timelines
In what order do you go from idea to business plan? The six steps, how long each really takes, what runs in parallel, and a full timeline for your project.
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How to Validate a Business Idea: Go/No-Go Method
How do you know your business idea is worth it? Four validation stages, a measurable threshold at each one, and a decision tree to launch, pivot or stop.
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Competitive Advantage: Definition, Examples, Test
What makes a competitive advantage durable? Real barriers, fake advantages founders claim, and a four-question test to see whether yours will hold.
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Competitive Analysis for Your Business Plan
How to write the competitive analysis section of your business plan: a filled-in comparison grid, positioning map, SWOT and a worked example you can adapt.
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How to Find a Competitor's Revenue and Accounts
Find and read your competitors' filed accounts for free. Company registries, the five figures that matter, and what to do when accounts are confidential.
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